Bottom Up Destination Recovery Prelim Results

Foundation for Puerto Rico presented the preliminary results of its pilot project in Orocovis Bottom Up Destination Recovery Initiative, which aims to advance Puerto Rico's recovery efforts using the Visitor Economy as a key strategy to make the island a resilient destination. Specifically, when more people visit, invest, work and live in an area, the economic activity significantly multiplies resulting in economic growth in a long chain of industries. 
 
We plan to scale the program to 50 communities throughout Puerto Rico providing business support, investing in social capital and helping them brand and market each destination.

You can view the images, presentations, and videos here

Foundation PR